Activision Blizzard says subscriptions to World of Warcraft have held steady after losing over one million users the previous year.
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SAN FRANCISCO (Reuters) - Activision Blizzard Inc raised its earnings outlook on Wednesday and showed investors it was able to bring an end to the exodus of subscribers from its largest Internet game, "World of Warcraft," that had hurt the company in recent quarters. Investors closely watch subscriber numbers for "World of Warcraft" because the franchise is the company's most profitable business …
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Paul Bond The game-maker's "Skylanders" and "World of Warcraft" franchises also contribute to a decent first quarter. read more
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Activision Blizzard is scheduled to announce its Q1 fiscal 2012 results on May 9. [ 1 ] While there weren’t any significant new game releases by the company in Q1, we believe Wednesday’s earnings release will be centered around Call of Duty: Modern Warfare 3 and associated downloadable content sales.
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EA launched Star Wars: The Old Republic just before Christmas to positive reviews and a warm reception from the MMO community, positioning it as a competitor to Blizzard’s World of Warcraft. Is the galaxy far far away starting to falter already? During a recent earnings report, EA announced that SWTOR’s subscriber base has dropped from Read The Full Story
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